According to Ferrari CEO Benedetto Vigna, the all-electric model of the famous supercar will not hit the market until 2025. This is due to prototype testing and fine-tuning of the new supercar model.
However, Vigna affirms that the all-electric model retains all the horsepower and emotional experience of driving a Ferrari powered by a combustion engine. The few test drivers who have tested the prototypes agreed.
Who is the CEO of Ferrari Electric?
Speaking at the opening of the company’s new E-building, Ferrari CEO Benedetto Vigna suggested that the customers will now decide whether to accept the all-electric model of their famous supercar.
“More people have started to drive our electric Ferrari, and they have a good feeling. The driving traits are there,” said Vigna. As the CEO of Ferrari Electric, we should be able to take his word for it.
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Is Ferrari Developing an Electric Car?
Ferrari CEO loves to walk the talk, even though he has had a go at the all-electric model. Benedetto Vigna said, by all means, yes to the question of whether the new version of the famous supercar drives and evokes the same emotional experience as its combustion engine cousins. “I had this kind of emotion,” he said.
Pundits already feel Ferrari is taking a big risk by experimenting with an all-electric model, but customers’ responses in 2025 will determine whether Benedetto Vigna’s team made the right call. So, yes, Ferrari is developing an all-electric model.
A Huge Risk for a Supercar Maker
For a luxury automaker, betting on the sales performance of an all-electric car is like dealing a hand at poker. The average customer of the famous supercar brand is naturally picky about their purchases.
Indeed, many wealthy car collectors have admitted to splashing out on a Ferrari because of its trademark roar and combustion engine’s horsepower. So, everyone looks forward to the narrative when the all-electric model of the famous supercar launches in 2025.
Are Electric Cars Faster Than Supercars?
There has been much debate among enthusiasts and collectors in automobile communities about whether Ferrari’s all-electric model is revvable. Some imaginative analysts have even suggested that Ferrari may introduce an adaptive sound control that helps the electric model mimic louder-than-reality revving sounds.
Another school of thought is whether the all-electric model would be able to match up in horsepower. Some Tesla drivers affirm that electric cars tend to accelerate faster, but combustion engines can maintain much higher speeds.
Should You Buy an Electric Supercar?
The concern of the revving enthusiasts is plausible as electric cars are known to be relatively silent compared to vehicles powered by a combustion engine.
Yes, electric powertrains used by Ferrari often give off high-pitched whines, pops, rumbles, and roars. However, those sounds would never match up to the roars of the traditional turbo engines.
Expect Sound Enhancement, Not Sound Mimicry
Ferrari CEO Benedetto Vigna has addressed fears that the all-electric models will be fitted with adaptive sound control modules that create fake sounds.
While no fake revving sounds would be added to the modules, Vigna hinted that the system could amplify the sound of the electric motor to help drivers of the new model have a feel of what it sounds like.
The Driving Experience Overshadows the Deficient Sound
“The electric engine is not silent, there is a way to let it play in a unique way,” Vigna said. In effect, the Ferrari CEO is trying to dispel the fear of folks that driving an all-electric model of the famous supercar may not feel like the real deal.
According to Benedetto Vigna, there is more to the emotional experience of driving a supercar than the sounds alone. “Talking about having a unique emotion when you’re in the car… It’s about linear acceleration, lateral acceleration, braking experience, gearbox change, not just the sound,” he said.
Electric, But Still Expensive
In all of his recent interviews, Benedetto Vigna has been cautious about divulging any information about the pricing of the famous supercar brand’s all-electric model.
Instead of hinting at the price disparity between the all-electric model and the hybrid or internal combustion option, Vigna stated that Ferrari would continue being “technology neutral.” By this, he meant customers would choose what technology they want to be incorporated in their cars based on how well they welcome new options and models.
Ferrari Customers To Pick the Emotional Experience They Prefer
The new E-building that Ferrari CEO Benedetto Vigna commissioned is a 400,000-square-foot production factory. The facility will allow automakers to manufacture three car options in one location. Ferrari can save costs by having multiple facilities for each powertrain option.
According to the Ferrari CEO, the company’s clients will determine which powertrain stands the test of time.
The Many Nuances of Luxury Products
The total number of cars produced by Ferrari in 2023 was just shy of 14,000. Despite being a luxurious brand with products that come with hefty price tags, some Ferrari customers have to wait three years after showing interest in some models to receive their supercar.
While the E-building would increase production, Vigna insists on being conservative about the figures. According to him, “Waiting is part of the experience.”
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Will All Supercars Be Electric?
Most automobile makers are adopting electric vehicles to join the climate change pact that encourages nations and multinationals to develop eco-friendly products. While electric cars don’t emit greenhouse gases, combustion engines with zero carbon footprints are still possible.
However, Benedetto Vigna has assured Ferrari customers that the company will offer the option of buying an internal combustion engine or hybrid each time an all-electric model is unveiled.
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